Tuesday, May 13, 2014

Motorola Moto E Announced

Today Motorola has announced a new low end Android device targeted mainly for the Indian market. If you have any expectations for this phone, then forget it. The Moto E is the kind of phone which you can give your grandparents as a cheap and durable but easy to use phone.

The Moto E is similar in looks to the Moto G.


The Moto E has lesser specs than that of the G, with a 4.3-inch, 960 x 540 display (covered by Gorilla Glass 3 and an anti-smudge coating), 1.2GHz dual-core Snapdragon 200 processor, 1GB of RAM, 4GB of internal storage (with a microSD slot), a 1,980 mAh  Li-ion battery and a 5-megapixel main camera with no LED flash.

The pixel density works out to be about 256 ppi which is good enough considering the price. Motorola has managed to ship the phone with Android 4.4 Kitkat out of the box and promises that the Moto E will receive all future updates of Android. Also, the UI looks to be very close to stock with the exception of some Motorola features/apps.


As you would expect, it is very competitively priced at 7000 Rs(~117$) in India, $129 in the US and £89 in the UK. Surprisingly, the Moto E is the first device ever to be cheaper in India than in other countries and even with a dual sim variant!

Official Video:

Bonus Easter Egg by Motorola in this video. Pause at 0:40 and you can read "Android 4.4.3"! But when? :P

Note: The Moto E is available in India exclusively on flipkart.com from 14th May 2014 midnight. If you want to buy a cheap phone (even as a spare one), it is going to sell like hot pancakes, so be ready! Also, flipkart is offering 50% off on Moto E covers on the launch day.


During the on-stage announcement, Motorola called out the Galaxy S4 for being slower than the E in basic metrics like time to return to the homescreen from within an app. It's obviously not as capable as the S4 in terms of raw power, but if we've learnt anything from the Moto G, it's that Motorola knows how to get the best of mediocre components.

The Moto E is the perfect first phone for your son/daughter studying in primary or your old father/ grandfather. Don't expect anything out of the camera, it just does the basics right.


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